Social Media Trends
The Rate Card Conversation: Nigerian Influencer Marketing Grows Up
Standard rates, escrow arrangements and a first industry survey. The Nigerian influencer market is getting less improvised.
May 11, 20265m
Category
Social Media Trends
TikTok challenges, X debates, viral reels and the Nigerian internet in real time.
3 articles
Social Media Trends
How Nigerian Content Creators Are Actually Making Money in 2026
Ad revenue is small, TikTok gifting is bigger than you think, and the real money is still direct brand deals.
April 2, 20265m
Social Media Trends
The Nigerian Podcast Boom: What Actually Grew and What Just Made Noise
There are more Nigerian podcasts than ever. Which ones grew real audiences last year — and which ones just made headlines?
March 23, 20265m